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Uday Shankar, CEO, Star India said, “The early success of the Hero Indian Super League has been phenomenal as millions of fans have thronged to watch the action – on television, on digital and in-stadia. This is a historic moment in the era of sports in India as fans embrace the global game and see a quality of football never witnessed before being played in India. This is the first step in a long journey of making India a footballing nation and providing the platform for future champions to eme
Star Plus added maximum viewership in Week 41 of TAM 2014 on the back of a sharp growth in weekday primetime and Satyamev Jayate. SAB and Sony too added more viewers this week.