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Speaking about the show, Gaurav Banerjee, General Manager, Star Plus said, “Star Plus has always been at the forefront of creating benchmarks. With India’s Raw Star, we are trying something unique in the singing reality show genre. The attempt is to reach out to the youth of this country and who better than the biggest youth icon, Yo Yo Honey Singh to take this ahead. This show will change the visual and music grammar of singing reality shows in India. All the 10 performers are very talented and Yo Yo Honey Singh has handpicked them so that the audiences get to see pure & raw talent.”
21st Century Fox president and COO Chase Carey said, "Star India finished the year with highest ever share of the market at over 20 per cent driven by Hindi entertainment and regional-language portfolio."
Nikhil Madhok, SVP marketing and programming strategy says, "The show with issues of today's youth and their desire to challenge stereotypes."