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Nikhil Madhok, Senior Vice President Marketing & Programming Strategy at Star Plus, said, “Star Plus has always been at the forefront of creating benchmarks . With India’s Raw Star we are trying to create one such benchmark with the way we are conducting auditions for the show, which will be done exclusively on the Digital platform. Not only will this make it easier to for potential participants to audition, it will also enable others to view audition videos online, share them on social and crea
In it’s endeavour to live up to its brand philosophy of “Chalo Paltai” and celebrating “Notun Bangali” Star Jalsha presents a new show – Kanamachi that’s thrilling, edgy and unique. The serial showcases the female lead character, Kotha as Bengali GEC’s first woman Robinhood. This is a love & chase story between a perfect cop, who has sworn to abolish crime, and a perfect con who is ready to con the corrupt rich to help the poor.
Star India CEO, Uday Shankar said, “We address whatever is not right in the country, whatever needs to change for people in the country. We at Star have never thought of going and telling people what they should be doing next."
Announcing the initiative, Hemal Jhaveri, Executive Vice President, Star Gold said “In today’s scenario, it has become essential for every channel to experiment with their programming and offer something distinct in terms of content. From our movie promos to content packaging, we have always attempted to offer a unique experience to our viewers and ‘4 shanivaar, premiere 4’ is another attempt to bring alive this philosophy.”