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Ajit Mohan, head, digital business, STAR India, says, "STAR Sports has always strived to innovate on digital and we are excited to partner with Twitter to debut this one-of-a-kind offering which empowers fans to pick and watch sports moments of their choice. This is an experiment and could potentially be a path breaking accompaniment to the Starsports.com experience. We have had more than 50 million visits on IPL to date and introducing this innovation at the Playoffs is a great way to sign off
Broadcasters Star India Pvt. Ltd and Zee Entertainment Enterprises Ltd have set up independent sales teams for their respective channels after the break-up of their three-year-old distribution venture Media Pro Enterprises India Pvt. Ltd.
Ajit Thakur, General Manager, Life OK says, “Every show that we have launched, we have introduced our audiences to new and fresh concepts and formats by experimenting, innovating and reinventing the wheel at every step. With the launch of Baawre we are redefining the way a love story is told and presented to the viewers. At the centre of the narrative are not just the two protagonists, but for the first time, a ‘sutradhar’ that is essayed by popular storyteller and Bollywood writer Neelesh Misra
This summer get ready to bring out the chef in you as you watch the latest and highly anticipated Season 5 of the American culinary reality television series MasterChef that launched on Star World Premiere HD on Tuesday 27th May 2014. In this season of MasterChef US, seen returning as judges to the top 30 contestants are award-winning chefs, television personality and restaurateur Gordon Ramsay, restaurateur and vineyard owner Joe Bastianich and acclaimed chef, Graham Elliot.