Telling the world

Star India COO Sanjay Gupta says: "These numbers (for football and kabaddi) indicate that there is a hunger for good quality sports. This is the first time football has been mounted on such a large scale and we have had some good quality games. This, coupled with the reach of the Star Network and our decision to air the tournament across eight channels and the marketing initiatives, has led to interest in the League (ISL), which reflects in the reach numbers. It shows that given the right platfo

Star Plus general manager Gaurav Banerjee said, “The times are changing, but even today the role of a family, especially the relationship between a saas and a bahu is an integral part of our society."

Uday Shankar, CEO, Star India said, “The early success of the Hero Indian Super League has been phenomenal as millions of fans have thronged to watch the action – on television, on digital and in-stadia. This is a historic moment in the era of sports in India as fans embrace the global game and see a quality of football never witnessed before being played in India. This is the first step in a long journey of making India a footballing nation and providing the platform for future champions to eme