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Greymatter collaborates with Star Sports, Smaash to produce ‘Heroes’

Star Sports 3 (Hindi) - will debut a new chat show, Heroes, featuring 13 top cricketers from across the globe, starting with none other than Sachin.

"As business managers we have to be realists": Keertan Adyanthaya, NGC and FOX channels

Keertan Adyanthaya, Head, NGC and FOX International Channel in conversation with afaqs! about the expectations and the journey of Fox Traveller as a niche channel for travellers

Star Sports: A new logo, packaging & brand identity

Head - Marketing & Communications, Star India Gayatri Yadav elaborates, “The new brand identity is a metallic star with an explosive incandescent trail symbolizing the authority and passion of sports.”

Channel V rebrands again; experiments with bi-weekly

Prem Kamath, general manager and head of Channel V, tells afaqs!, "Nothing changes as such. It's really an evolution from where we were. Basically, we continue to be a youth entertainment channel but we are now changing the format of the shows running. We will continue to run dailies but are also experimenting with shorter duration, finite series."

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