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Brands rush to tie up with London Olympics

With Indians ready to embrace sports other than cricket, companies are rushing to sign up and run promotions for the 2012 London Olympics.

Life OK hunts for best comedian with ‘Laugh India Laugh’

Ajit Thakur, General Manager, Life OK said, “We will be advertising heavily on television across various channels, print, radio, and outdoor media.

Rewire, don’t retire

I think India must be one of the few countries/societies where culturally, and traditionally, there is so much respect for elders.

Q&A: Ajit Thakur, general manager, Life OK

On the sidelines of the launch of a comedy show Laugh India Laugh, Ajit Thakur, general manager, Life OK, talks about the growth of the channel since launch, audience slices,

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