Dive into all the information you need, to report on the latest news and opinions at Star. For press enquiries contact us on corporateaffairs@startv.com
Dive into all the information you need, to report on the latest news and opinions at Star. For press enquiries contact us on corporateaffairs@startv.com
Star Plus’ latest offering - Ek Hasina Thi is a story unlike any other on Indian Television. Set in the eastern megapolis of Kolkata, this is not a revenge story but a story of a woman seeking justice for a crime committed in the past. However, her methods of claiming justice are unconventional as she steps out of the shackles of traditionalism and utilizes her Mind to conquer Might!
Amit Chopra, Head of Sales, STAR India said “The response from advertisers has been very encouraging. It is more than what we anticipated. IPL is a premium property and we are capitalising on the medium of mobile and digital. The cumulative reach of the tournament has gone up tremendously and we expect the response from advertisers to only increase in the future.”
Star Plus’ weekday primetime viewership equalled the combined total of Zee and Colors. Sony is the only Hindi GEC to grow in the second week of IPL 7 on the back of Umang 2014
