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Mr. Sanjay Gupta, Chief Operating Offer, Star India commented, "Star India’s entertainment content has gripped people from all over the globe and its acceptance across geographies is a testament to our commitment of inspiring people. We’re delighted that our stories continue to transcend borders and are confident that it will enthrall the audience in Russia as well."
Star India’s Sanjay Gupta informed that today the industry size was close to Rs 30,000 crore, and the big challenge going forward would be on how to make it a Rs 300,000 crore industry.
Star Plus and Colors were the only two Hindi general entertainment channels to add viewership this week. While Star Plus added 32 TVM, Colors gained 29 TVM.