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Broadcaster Star makes money, despite India’s loss in semi-final

Media planners said the official broadcaster Star India may not see any significant impact in term of ad sale revenues for the final as it would have been left with little inventory. However, the final match may see a drop in interest back home.

India's ouster puts a dampener on ad enthusiasm for finals

Media planners say ad rates will continue to hover in the region of about Rs 20 lakh per 10 seconds, the rate during the semi-finals

Fox Sports Australia to air Ind-Oz semi in Hindi

The match, which takes place at the Sydney Cricket ground on Thursday will see Australia and India face-off in a fight to book a berth in the finals.

World Cup 2015: Pubs like TGIF, Underdoggs Sports Bar & Grill & others fully booked as India takes on Australia

Most India games have been played during the weekends and at more favourable times of the day, resulting in higher viewership.

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