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GEC Watch: &TV clocks best-ever opening at 91 TVM

Star Plus recorded a gross viewership of 604 GTVM with a relative share of 23.90%

Once in a lifetime ‘mauka’

The #MaukaMauka campaign, its spoofs and response videos are adding the fun quotient to World Cup 2015

How to legally watch TV shows and movies on the move

HotStar: This is a relatively new app by Star India. It's completely free to use and you can use it to stream movies, TV shows as well as sports events to your phone/tablet.

Twitter Brand Index Week 4: @StarSportsIndia continues to ride high on #MaukaMauka

@StarSportsIndia continued to ride high on #MaukaMauka, with the campaign entering its fourth week. Like previous weeks, there was the lead up video for the upcoming game as well as a follow up revealed at the end of the game. This time around, Star Sports asked users to Tweet to them with the hashtag #MaukaMauka to reveal the ad on Twitter before it got revealed on TV.

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