Inspiring a Billion Imaginations, Changing lives and Touching hearts
The first ever show to be simulcast in 8 different languages
Mumbai, October 22, 2011: Star India, India's No. 1 television network, and Aamir Khan, the biggest star of Indian cinema, join forces to create a revolutionary show that will inspire a billion imaginations. This is the first time Aamir will appear on television and in line with his track record this will be different from anything that television has seen before.
A show about India and its stories.
A show that will change lives.
A show that will touch the heart of every Indian.
A show that will inspire a billion imaginations.
The symbiotic collaboration of the two of entertainment’s biggest names promises to enable a journey of change through the lens of real stories, real lives and real emotions.
It is a journey that will connect with people across class and geography. The show will get an unprecedented support and will leverage the scale of the Star network. It will be simulcast across 8 languages covering the length and breadth of the India and in over 65 countries around the world.
Uday Shankar, CEO, STAR Indiasaid, “No Bollywood star has shown the ability to move the masses with his experimentation as much as Aamir has done in the last decade. Star India is doing the show with Aamir Khan to reinforce the same agenda of creativity, to push the limits of programming and come up with something which will be enormously impactful and engaging.”
Commenting on this concept, Aamir Khan reveals, “Over the last few years I have often been approached with various television shows. But none of those that were offered to me, really excited me. I work on excitement. What excites me about television is its power and reach, its enormous potential to connect with people. And this is what I want to use. I want it to be an enriching experience, for me and for my audience. This is not just a show for me, it’s a journey. A journey of discovery, of change, of emotions, of human stories which touch and inspire us. My dream is to impact lives, and who better than Star to help me achieve this. Star, not only has the stature and the network to be the perfect platform for this show, but also has a great team of people, starting with Uday, whose involvement and contribution is very critical to the show”.
STAR India is a leading media and entertainment company, broadcasting 33 channels in eight languages to more than 400 million people every week across India and more than 100 countries across the globe. Its channel portfolio includes household brands Star Plus, Star One, Star Gold, Channel [V], Star Jalsha, Star Pravah, Star World, Star Movies, Star Utsav and joint venture channels Asianet, Asianet Plus, Star Vijay, Suvarna, Star News, ESPN and Star Sports. STAR India also manages a portfolio of business ventures including DTH operator Tata Sky, Cable system Hathway, channel distributor Media Pro Enterprise, news channel operator MCCS, south Indian broadcast business of Asianet channels and STAR Vijay, film producer and distributor Fox STAR Studios India and STAR CJ Home Shopping. It business has greater breadth and depth than any other broadcaster in the country.
Star India is a fully owned subsidiary of News Corporationwww.newscorp.com
For Business information, please contact:
Assistant Vice President
STAR India Pvt Ltd
Marketing & Communication
STAR India Pvt Ltd
+ 91 9819333317