Press Release

CHANNEL V’s MICROSOFT VFEST 2015- REWRITING THE BIGGEST SUCCESS STORY!

16 February 2015

India’s Much Awaited Pan-India Youth Festival Took Goa By Storm On The 13th And 14th February At Baga Grounds, Goa

Mumbai, 16th February, 2015 –Microsoft VFest 2015- the ultimate youth festival came to an epic conclusion! MICROSOFT VFEST 2015 initiated by Channel V and energized by POND’S MEN bought together young talent from all over the country and provided them with the single biggest platform to Beat The Best. Post a successful selection process across major cities in the country, V-Fest was culminated at Baga Grounds, Goa on 13th and 14th February, 2015. The winners of VFest will get a unique opportunity to pursue their passion which includes internships, scholarships, prizes in cash & kind.

With over 30 categories ranging from sports, art, literature, music, dance, theatre, fashion & more this was indeed the biggest youth festival. Apart from the thrilling finale the event was packed with workshops, seminars, student activities & engagements. VFest also saw electrifying performances by renowned artists like Bollywood heartthrobs Varun Dhawan and Ayshmann Khurrana, Singing superstar Mika Singh, DJ Suketu, popular alternative rock / rap rock Underground Authority, Indian female playback singer Shilpa Rao. India’s biggest youth festival was promoted via a robust 360 degree marketing plan, reaching out to over 30 million people in the age group of15-25years.

Over the last few years the fest has earned immense popularity among youngsters, thus becoming an unmatched pan-India college festival. The finale will be aired on 7th March, 2015 only on Channel V. Initiated by India’s leading youth entertainment channel Channel V, VFest is a first of its kind pan India college festival. Undertaken to create a national level platform for students from all fields and turfs to congregate, the festival records the largest footfall as compared to any other college level fest in the country. To ensure maximum participation and to benefit the best talent- VFest had no registration barriers in terms of fees for participants.

Speaking on the event, Channel V, Official Spokesperson said “ VFEST was initiated with an aim to present the youth with a platform to battle it out and make their dreams turn into reality. Like every year, the response both in terms of massive footfall and participants from all over the country has been stupendous. Our ultimate aim is to keep re-inventing the wheel to make VFEST the largest and most popular youth festival of the country and VFEST 2015 stands testimony to the fact”

Establishing itself as one of the most popular, attended and credible platforms, VFest has attracted not only college going youth but also sponsors who look to target the specific audience. The fifth edition of VFest recorded over 69325 footfall for the grand finale and 1500 Finalists flown to Goa for the final showdown.

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