Press Release

FOX Traveller launches new show ‘Freaky Traveller’

5 February 2012

Premiering on 5th February; the show will be telecast every Sunday at 10 p.m

What does anAmericanBornConfusedDesi do when he returns to his homeland?  Does he risk bathing almost naked in public? Actor Gaurav Kapur’s latest find –Freaky TravellerBrij Bhakta is a rare specimen who dares to bare! Comedy king Brij gets his freak on, as he is determined to experience the crazy side of travel. Watch him onFreaky Traveller, starting 5thFebruary 2012 every Sunday night @ 10.

Earlier this year, Gaurav went on an extensive hunt on Facebook to find the perfect whacko and zeroed down on Brij Bhakta – a stand-up comedian who returned to India from America. Aided with his natural talent for comical antics, Brij goes on a crazy journey in India to unleash his inner freak… and boy! He does justice to his quest! Whether it is training the Indian pigeons, racing against a camel in Rajasthan or paragliding in Mcleodganj – Brij ventures out to get everyone with all guns blazing!

Talking about the launch of the show,Gaurav Kapur says, “The very concept of Freaky Traveller enthralled me. During the hunt for a travel jockey, a first in its kind, I was amazed at the contestants’ confidence and willingness to go the extra mile. We were particularly looking for someone who was confident, had presence of mind, was uninhibited and had a whacky sense of humour. We found all that and much more in Brij Bhakta. He was the ideal host for the show, the apt Freaky Traveller! It was a wonderful experience grooming him as he went across India, taking a different spin on how he saw the world. It has been a fun journey indeed and I’m sure the viewers would enjoy the show as much as we did.”

Debarpita Banerjee, VP- Marketing, FOX International Channels,commented on the new show on the channel saying, “We have taken the word FUN and increased what we can pack in, exponentially. This is one journey that is nothing but pushing the edge on whacky fun. Brij takes us across India, and walks us through some really hilarious situations, and a perspective and take on things only a stand- up comedian will manage. At FOX Traveller we showcase more than just beautiful destinations; this show completely lives up to it”

Source: BestMediaInfo?

Show me everything from anytime

Star India inks distribution deal with Etisalat to offer 17 channels in UAE

Star Group country head Middle East, Africa & Pakistan Sumantra (Sumo) Dutta said, “This is a landmark initiative in our quest to reach out and make the top watched and favourite Star channels available to the widest set of viewers.”

Star Pravah chalks out marketing strategy to promote new look

Star Pravah channel head Prem Kamath said, “We are looking to target a slightly more upscale audience. We have also altered the broadcast design by bringing in different visual grammar and stay away from the traditional way of storytelling.”

Star Sports sells title sponsorship of Asia Cup 2014 to Arise India

Nitin Kukreja, Head of Sports Business, Star India, said, “We are delighted to have Arise India as the title sponsor of Asia Cup 2014. The tournament is getting interesting traction from the advertising fraternity. We are focusing on monetising the on-air sales while we have partnered with Technology Frontiers to focus on Asia Cup 2014 Ground Sponsorship management.”

Imagine more
Id: 6686