Press Release

Overnights: Star Plus leads despite fall in ratings

3 March 2014

'Saathiya' tops last night's ratings

Star Plus continued to dominate the UK Asian TV ratings last night but with much smaller numbers tuning into the six-day prime-time fictions.

According to exclusive data obtained by BizAsia, ‘Saathiya’ was the top show with 119,800 viewers at 19:00 – peaking at 153,500 viewers. Next were ‘Meri Bhabhi’ and ‘Mahabharat’ both with 97,700 viewers. Third was ‘Veera’ with 94,200 viewers.

One of the channel’s much loved shows ‘Saraswatichandra’ at 19:30 delivered the worst ever ratings last night with just 59,500 viewers tuning in at 19:30. Over the last three days, ratings for this show have been dwindling – a sign that the current track post Saras-Kumud marriage is not being appreciated by viewers.

On Colors, ‘Comedy Nights With Kapil’ was the top rated show on the channel with 87,000 viewers – peaking at 112,600 viewers, ‘India’s Got Talent’ was next with 81,400 viewers.

On Rishtey, discussion show ‘Aamne Saamne’ at 21:30 rated well with 48,700 viewers. Pakistani drama ‘Mera Naseeb’ mustered in 13,200 viewers.

On Star Life Ok, ‘Savdhaan India’ drew 17,900 viewers at 22:00. The first weekend match of the Asia Cup between Bangladesh and Afghanistan did average with 14,700 viewers tuning in & peaking at 26,700 viewers.

Above data is an overnight rating – and may change slightly after consolidated figures become available in seven days from BARB.

Source: Media247.co.uk

Show me everything from anytime

Star bags rights for hockey league

Star India has bagged the broadcasts rights from International Hockey Federation (FIH) in an eight-year deal.

Star Movies Action presents a Bigger Dose of Action in 2014

Kevin Vaz, Head – English channels, Star India said, “Indian audiences have continually expressed a preference for action movies. Star Movies Action was conceptualized and launched with this as a driving factor. We have scheduled some of the biggest action premieres of 2013and which is just a preview to the 2014 line-up.”

Select Company

Ajit Thakur, Channel Head – Life OK said, “Partnering with a prestigious brand like Screen has been a big move for the channel and the 20th Annual Life OK Screen Awards is an important step for us. ”

Imagine more
Id: 5629