The channel has tied up with Farhan Akhtar, Vishal Dadlani and Skrat for a music video for the television premiere
Star Movies is all set for the television premiere of ‘X-Men: Days of Future Past’ on April 19, 2015 at 1 pm and 9 pm. The channel has tied up with Farhan Akhtar, Vishal Dadlani and Skrat for a music video for the television premiere.
On the initiative, a Star Movies spokesperson said, “Star Movies has always been at the forefront of enhancing viewer experience in every possible way. This association is in sync with our purpose of giving the young talent of India a platform making this association a perfect example of camaraderie and friendship just like the movie, ‘X-Men: Days of Future Past’.”
Commenting on the association, Farhan Akhtar, Co-founder, Farout Media, elaborated, “Our aim is to help Indie music and artists get onto mainstream platforms. The song, ‘Mutant Macha’, is a collaborative effort between Skrat, Vishal and myself.
It’s a song that portrays the ultimate hero – someone who stands for good in the most adverse of times. Our collaboration is in keeping with the spirit of kinship that the world needs to create a united force for positivity. We have partnered with Star Movies to put out the song for the TV premiere of ‘X-Men: Days of Future Past’.”
Vishal Dadlani added here, “The best thing about music is that it speaks a universal language, and as long as you feel the emotion, feel the essence, you will get the message no matter what the genre. We are glad to have come together to create this piece for Star Movies, and I hope everyone has a blast listening to it.”
Anurag Rao, CEO & Co-founder, Farout Media, commented, “The vision for Farout Media is based on its core principle of ‘Music Innovations’, with a clear focus on artist interests and repertoire monetisation. Star Movies – X-Men 2 premiere partnership is a fantastic way to introduce new music through synchronisation and retention of music rights by content creators.”