Star Plus and Balaji Telefilms relationship goes way back. The shows from the production house’s banner captured almost all the slots and made the channel flourish on the TAM TV ratings chart.
Star Plus and Balaji Telefilms relationship goes way back. The shows from the production house’s banner captured almost all the slots and made the channel flourish on the TAM TV ratings chart.
Ajit Mohan, Head, New Media, Star India, said, "It is likely that the most incisive coverage of the auction this time will be online. This shows our commitment to make IPL the biggest online sporting event in the world. And, this is just the beginning. We have far bigger plans in store for the full IPL coverage."
Star India digital head Ajit Mohan puts it well when he says: “The philosophy of the design and the service itself was to make video the hero; we believe we have become the YouTube of sports.”
For viewers looking forward to 14TH February, Star World brings to you the ultimate Valentine's Day treat.