The brave new world of Star Lab
The new research and development centre at Star Sports breaks new ground in technology.
We believe that anything is possible when we continuously evolve. We are constantly challenging and doing totally new things to bring the best of India to everyone. With new formats, cutting-edge technology, and the highest quality standards – we are always embracing the latest innovations, fresh thinking and big ideas.
The new research and development centre at Star Sports breaks new ground in technology.
The Distillery is Star India’s intelligence center for data-driven business decisions powered by technology.
We are constantly changing to stay ahead and bring the best to our viewers. India has steadily marched forward, becoming a global pioneer in the digital revolution.
The story of how we put the excitement and adventure of our programmes in India’s hands.
Mumbai
You will be part of Consumer Strategy and Innovation (CSI) team – A business analytics and consulting practice that partners with business units to enhance the value for consumers and customers through technology and innovation. You will be driving the strategic thinking for content, marketing , product, and monetization with data backed insights to shape the business and brand. You will collaborate with key stakeholders from business heads, sales teams, content editors, to technology partners, SMEs to solve for high priority challenges and optimize business opportunities.
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We’re rapidly moving into a world defined by big data. Technology is changing the world of entertainment. Audiences are not just spectators but opinion builders. Digital space buzzes with millions of conversations reflecting the changing behaviors, hopes, fears, anxieties, aspirations. Our viewers talk about our content, product, platform, stories, characters. These conversations are treasure trove of rich consumer insights. These insights supplemented with other sources of information- viewership, consumption, secondary, primary together is the key to unlock the future. So, if you’re passionate about business strategy, enjoy problem solving, undeterred by complexity and have an analytical bent of mind, you want to be a part of the CSI practice.
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You will be part of this highly relevant practice that’s working to change the way the organization understands and uses the voice of the consumer. You will engage intensively with major platforms and analytics tools to cull out the most meaningful trends and patterns that have a potential big business impact. You will liaise with key stakeholders like the business, programming, marketing, and operations teams and advocate changes to either solve for high priority challenges or optimize business opportunities.
Read moreWe believe talent is all around us, so every year we invite aspiring writers of all ages and backgrounds, locations and genders to join our Star Writers Program.
We have an incredible connection with our people. We are always working to understand their loves, their dreams and how we can help them do and be more.
Imagination is the heart of everything we do. We create new possibilities and open up new ideas. We pride ourselves on being a hothouse of creativity.
We care for our colleagues, our communities and our country. We believe in the power of using media as a force for good by creating content that has a positive impact on society.