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“When Star briefed us on the project, I remember thinking that it was the wrong timing, the wrong day, the wrong duration” Walter Noronha, SVP, Account Management at Ogilvy and Mather.
TEAM GOAL ____________________________________________________ Disney+ Hotstar is challenging the old media buying practices by altering the digital advertising landscape completely. We are constantly looking for highly motivated key account managers who have a sharp understanding of market dynamics, digital ad inventories, can forge strong partnerships with agencies to create value for them. In this role, one needs to go out and beyond to accomplish revenue targets for the region. If you are ready to make a solid impact in digital advertising sales and be an evangelist in this journey, come join us! YOUR KEY RESPONSIBILITIES ____________________________________ ● In this role, you will support the revenue targets for the Mid-tier Agency team for Entertainment and Sports Business of Disney+ Hotstar ● You will be Disney+ Hotstar’s ambassador in the market for the agency relationships that you own and will be responsible for shaping up a long-term business plan for the agency to make Disney+ Hotstar as the preferred digital partner ● You will be expected to understand the digital ecosystem, be abreast with industry analytics and be on top of industry trends ● You will be expected to drive strategic and tactical initiatives to maintain a healthy sales pipeline on a regular basis; be proactive in highlighting any roadblocks and maintain high standards in following internal processes ● This is an individual contributor role where the focus is on maximizing revenue potential with the Agency relationship that you own, evangelizing Disney+ Hotstar as a premium destination for digital spends ● You will be expected to manage all stakeholder relationships end to end with minimum supervision ● In this role, you will work closely with the internal sales strategy team, internal client team for conceptualization & execution of long term deals for your accountsRead more
AGENCY LEAD DISNEY+ HOTSTAR Disney+ Hotstar is the fastest growing entertainment brand in India with one of the largest subscription services in the country, and millions more accessing quality entertainment that’s available for free. Over the past six years, Disney+ Hotstar has been instrumental in shaping how Indians consume their favourite content, migrating audiences at scale from television to a device of their choice. TEAM GOAL ____________________________________________________ Disney+ Hotstar is challenging the old media buying practices by altering the digital advertising landscape completely. As the Agency Lead you work with the senior most agency leaders to position Disney+ Hotstar as a key strategic partner for their client’s business. This requires understanding the unique strategic proposition that the agency offers to its clients and being able to craft a Disney+ Hotstar narrative for the same. You need to be a thought leader who clearly lays down a long-term vision of partnership with the agency and can move business across agency levels and stakeholders. As an evangelist, you need to create demand for the Disney+ Hotstar product with innovation and new thinking and ensure adoption across the agency client portfolio.Read more
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