After a successful first edition, the Star Re-Imagine Awards returned this year in a bigger and better avatar with Bisleri (Best Creative TV) and Netflix (Best Creative Digital) bagging top honours. Showcasing excellence in creativity (Best Creative on TV and Best Creative on Digital), these campaigns were broadcast on TV and Digital during the recently concluded, VIVO IPL 2019 on Star Sports Network. Gautam Thakar, CEO, Star Sports and Guest of Honour, Rahul Dravid; one of India’s finest batsmen and cricketing legend, and the recent under 19 ICC World Cup winning coach, felicitated the winners.
The awards were attended by stalwarts from the Indian Marketing, Advertising, and Media fraternity who graciously applauded the efforts of all nominees. The winners and other exemplary campaigns were selected by distinguished jury members comprising of Dave Trott, R. Balki, Rama Bijapurkar, Swati Bhattacharya and Piyush Pandey. With ten brands making the final shortlist, Bisleri and Netflix were declared winners. The judges selected campaigns that excelled in both – creativity, innovation and those that showed a distinct and unique creative approach on the VIVO IPL platform.