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Channel V's V Fest now set to treat audiences twice a year

Channel V’s flagship live event property “India Fest” is all set to be held twice a year henceforth. Speaking at the event that was held at the Baga Grounds on 13 and 14 February, an official channel spokesperson says, “In the first six months of the year, we will have the live mega event in Goa while during the other six months we will conduct V Fest Tours across the country where winners from the fest in Goa will be taken for the shows that we hope will ignite the rock and pop culture.”

Kevin Vaz to now head Channel V too!

Vaz, who was Star India president ad sales became head (GM) of English channels (FX, Fox Crime, Star World, Star World HD, Star World Premiere HD, Star Movies, Star Movies Action) and Star Jalsha and Jalsha Movies in March 2013.

Star consolidates southern hold with Maa TV

Uday Shankar, CEO, Star India, said, "The competitive landscape was not a factor that played out in our decision. It (Andhra Pradesh) was a key market that had always been on our radar. In all the four (southern) states we now have a significant share. "

Star Plus initiates ‘I Thank You’ campaign for V Day

Star Plus intends to pull at viewers’ heart strings by airing a special two and a half hour extravaganza of love with leading Star Plus couples on 15 February at 9 pm.

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