Press Release

Oscars on Star Movies in 2015 can land fans to watch the Oscars 2016 in L.A.

19 February 2015

 The countdown is picking up as Hollywood fans gear for the big night. On 23 February , starting 5 30 am these fans in India wil be able to witness witness the glamour on the biggest stage of Hollywood – The Oscars.

The awards can be watched live on Star Movies and one could be on their way to the Oscars 2016 in Los Angeles. Star Movies is tutoring viewers on the best excuses they could make for the Oscar day, to stay home and watch the Oscars live to beat the Monday blues. Some classics like Aunt Sick, Conjunctivitis, Neck Pain, Fainting and many more creative ideas have already been shared on-air. The movement has gained popularity online where Star Movies urged its followers to submit their excuses with #AwardWinningExcuses. Fans across the country started sending their responses with their excuse to skip work and watch the Awards live. The message was further amplified through branding across Jet aircrafts, Gold’s Gyms outlets and PVR Cinemas.The Oscars will be telecast live exclusively on Star Movies at 5 30 am and a repeat telecast will take place at 8:30 pm on 23 February 2015.
Source: Indiantelevision.com
Show me everything from anytime

Overnights: ‘Yeh Hai Mohabbatein’ boosts 23:00 slot

‘Yeh Hai Mohabbatein’ has boosted the 23:00 slot on Star Plus UK

Content acquisition a double-edged sword for English GECs

Kevin Vaz, Business Head, Star World which also has channels like, FX and Star World Premiere HD said, “Our audience has the maximum skewness towards drama, hence we are keen to acquire shows in that category. We acquired 26 news shows in September 2013. When we chose shows, the audience profile matters a lot. Our core audience would be up-market English speaking people who like global content.”

Imagine more
Id: 6364