Press Release

STAR MOVIES ALL SET TO PAINT THE TOWN YELLOW

3 September 2014

The Oscar nominated DESPICABLE ME 2 will premiere on 7th September, 2014at 1pm & 9pm Only on Star Movies

3rd September, 2014: A movie channel dedicated to make its viewers “Happy” – now that’s a promise tough to keep. But, thanks to the incredibly cute minions and Pharrell Williams, Star Movies is all set to make its viewers happy with the premiere of Despicable Me 2 on the 7th of September.

Star Movies has been a constant leader in the movies category, backed by the resistant brand equity, strong library and bestseller premieres. As the festive season in India kick-starts this September, the channel announces the double premiere of Despicable Me 2 on the 7th of September, 1pm and 9pm.

Star Movies believes in setting new benchmarks in entertainment by screening the best of blockbuster premiers, an advantage of having unparalleled library strength. Despicable Me 2 captures an array of emotions. Despicable Me 2 grossed 970 mn at the box office making it the most profitable film in the 100-year history of Universal Studios.

On the occasion of the premiere, Mr. Kevin Vaz, General Manager– English Cluster, Star India said, “September has an entertainment-packed calendar starting off with Despicable Me 2 andwill be followed by other Hollywood blockbusters. We intend on keeping audiences enthralled throughout the festive season.”

Star Movies has always gone that extra mile to enhance the movie watching experience, and it continues to do so by giving its viewers a chance to win exclusive Minion merchandise. Answer simple questions related to the movie while watching the movie to stand a chance to win original Universal Studios merchandize throughout the day.

Star Movies, India’s biggest movie channel is dedicated to bringing the best of movies from Hollywood to celebrate this festive season.

Catch the animated sequel premiere of Despicable Me 2 on 7th September, 1pm and 9pm only on Star Movies

Show me everything from anytime

Star Sports launches ‘The new face of Hockey’

Gayatri Yadav, Executive Vice President, Marketing and Communications, Star India, said, "HHIL in just its second edition has emerged as a truly global league and has attracted the world's best Hockey talent to its fold. We will complement the standard of the league and mount a special production effort to showcase Hockey like it has never been done before. We will create an exciting visual spectacle for Hockey fans. We will present 'The new face of Hockey'.”

Star Sports bets big on EPL-like experience to sell Hockey India League; Rs 100-cr makeover on cards

Nitin Kukreja, head of sports business for Star India said, "We want to create a multi-sport culture in India. Cricket is already big and we want to grow other sports like hockey as well. To do that production and how it looks on the screen is very important."

Salman Khan, Ajay Devgn and Rajnikanth’s heroic hits on Star Gold this Republic Day

Commenting on this occasion, Hemal Jhaveri, Executive Vice President, Star Gold said, “Being one of the leading Hindi movie channels in India, our aim has always been to provide a quality entertainment experience to our viewers. We have always believed in crafting differentiated and entertaining programming specials for our audience, underlining our commitment to bring them the latest and best of Bollywood. The Republic Day programming special ‘Asli Hero’ is our initiative to present our nation

Imagine more
Id: 5971