Press Release

Star Movies all set to paint the town yellow

4 September 2014

A movie channel dedicated to make its viewers “Happy” – now that’s a promise tough to keep. But, thanks to the incredibly cute minions and Pharrell Williams, Star Movies is all set to make its viewers happy with the premiere of Despicable Me 2 on the 7th of September.
Star Movies has been a constant leader in the movies category, backed by the resistant brand equity, strong library and bestseller premieres. As the festive season in India kick-starts this September, the channel announces the double premiere of Despicable Me 2 on the 7th of September, 1pm and 9pm. Star Movies believes in setting new benchmarks in entertainment by screening the best of blockbuster premiers, an advantage of having unparalleled library strength. Despicable Me 2 captures an array of emotions. Despicable Me 2 grossed 970 mn at the box office making it the most profitable film in the 100-year history of Universal Studios. On the occasion of the premiere, Kevin Vaz, General Manager – English Cluster, Star India said, “September has an entertainment-packed calendar starting off with Despicable Me 2 and will be followed by other Hollywood blockbusters. We intend on keeping audiences enthralled throughout the festive season.” Star Movies has always gone that extra mile to enhance the movie watching experience, and it continues to do so by giving its viewers a chance to win exclusive Minion merchandise. Answer simple questions related to the movie while watching the movie to stand a chance to win original Universal Studios merchandize throughout the day. Star Movies, India’s biggest movie channel is dedicated to bringing the best of movies from Hollywood to celebrate this festive season. Catch the animated sequel premiere of Despicable Me 2 on 7th September, 1pm and 9pm only on Star Movies.
Source: Indiantelevision.com
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Star India enters into partnership with International Hockey Federation

Nitin Kukreja, head of sports business, Star India said, “Hockey is a priority sport for us and we are thrilled that India will host one key event every year during the eight year term. We believe that hosting an international event each year, which is produced innovatively, will significantly boost the popularity of hockey in India.”

STAR Sports to invest Rs 100 cr in hockey league

Nitin Kukreja, head of sports business, says, “This time we will be airing 24 matches in the prime time band at 8 pm. This is a learning from the previous season. Also, we had added some new features in the live telecast that should make for better and more interesting viewing.”

Star bags rights for hockey league

Star India has bagged the broadcasts rights from International Hockey Federation (FIH) in an eight-year deal.

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