Press Release

Star Plus brought to life in stunning HD

5 July 2012

It's been long-awaited, often-discussed and it is finally here today. Star Plus HD is now available in the UK on the Sky platform, offering viewers an opportunity to watch all their favourite shows in the best HD video and audio quality available on TV. Star Plus HD is a simulcast version of the Star Plus SD feed.

This makes Star Plus HD the first & only Asian HD channel to broadcast in the UK.

The Star channels are the undisputed No.1 destination for reaching the largest Asian audience base in the UK that is both loyal and growing.

Rajan Singh, Executive Vice President, Star said, “The pace of innovation at Star UK has been phenomenal and with the Star Plus HD launch in the UK, we are able to delight our viewers and advertisers alike with an unmatched and exciting viewing experience.”

Star network channels are available in over 10 million UK homes.

The Star network is a fully owned subsidiary of News Corporation.

Source: Press Release

Show me everything from anytime

Content acquisition a double-edged sword for English GECs

Kevin Vaz, Business Head, Star World which also has channels like, FX and Star World Premiere HD said, “Our audience has the maximum skewness towards drama, hence we are keen to acquire shows in that category. We acquired 26 news shows in September 2013. When we chose shows, the audience profile matters a lot. Our core audience would be up-market English speaking people who like global content.”

UK ratings: Star Plus starts 2014 at top

Star Plus started the new year at pole position

Imagine more
Id: 6806