Press Release

Star, Zee set up separate sales team after Media Pro break-up

29 May 2014

MediaPro was set up between Zee Turner Ltd and Star Den Media Services Pvt. Ltd to jointly distribute their channel bouquets.

Broadcasters Star India Pvt. Ltd and Zee Entertainment Enterprises Ltd have set up independent sales teams for their respective channels after the break-up of their three-year-old distribution venture Media Pro Enterprises India Pvt. Ltd.

MediaPro was set up between Zee Turner Ltd and Star Den Media Services Pvt. Ltd to jointly distribute their channel bouquets. The joint venture was dissolved in April, following a change in regulations notified by the Telecom Regulatory Authority of India (Trai) to disallow aggregation of channels of multiple broadcasters in one bouquet.

Both Star and Zee have been beefing up their independent sales teams. Turner will continue to distribute their channels with Zee, said Punit Goenka, managing director and chief executive officer, ZEE, in an earlier interview.

Source: Livemint.com

Related Articles:

Star, Zee to end joint distribution channels

MediaPro terminates distribution alliance with NDTV, MCCS, MGM

Show me everything from anytime

VIVO IPL on Star is bigger than ever before…ever!

The opening game of the VIVO IPL 2018 tournament broadcast across the Star Network and live streamed on Hotstar has recorded the highest ever viewership in the history of the tournament.

Hotstar and Akamai set Global Streaming Record during VIVO IPL 2018

A record for peak concurrent viewers on Hotstar was established during the match between Chennai Super Kings and Kolkata Knight Riders; CDN powered by Akamai

Star Sports Unveils The #Selectdugout For VIVO IPL 2018 To Keep Fans Ahead Of The Fame!

#SelectDugout is a curated offering tailored for the core cricket fan with in-depth analysis, augmented reality, interesting statistics presented by a panel of Select experts

1 2 3
424
Imagine more
Id: 5819