Press Release

What your TV will show this Independence Day

12 August 2012

Here’s our pick of what you can watch on TV from August 15 till the end of the Independence Day week Independence Day is one of the best days of the year for TV channels. There’s ample to play as far as reality shows go. ‘Desh bhakti’ songs and dances are on air this day, and the nextcouple of days as well. Movie channels screen the usual suspects like Manoj Kumar’s classic, Purab aur Paschim (1970), Mani Ratnam’s sensitive Roja (1992), Subhash Ghai’s over-the-top patriotic drama Karma (1986) and sporty blockbusters like Aamir Khan’s Lagaan (2001) and Shah Rukh Khan’s Chak De! India (2007).  

General entertainment channels

*Satyamev Jayate Ka Safar (Star Plus):If you’ve missed certain episodes from the headline-sparking-show, this special capsule with host Aamir Khan, will sum it up for you, while informing its impact on society.

*Indian Idol 6 (Sony Entertainment):Game for some patriotic melodies, sung by the top four Indian Idol finalists? Tune in to this  big ticket telly musical.

*Hasne Ki Azaadi (Colors):There’s nothing better than a show that makes you laugh with popular stand-up comedians. Go ha ha ha!

*Azaadi Show (Life Ok):Down the years, we’ve heard many musical renditions of the patriotic anthem ‘Vande Mataram’. Now you can watch singer Mika Singh, performing the centuries-old song for the CRPF jawans. Just hope he doesn’t insert bhangra beats into our national song!

Music and lifestyle

*Yeh mera India (Animal Planet):This month-long initiative celebrates India’s wildlife. There’s an anthem, ‘Yeh mera India’, sung by Shaan, Mathangi Jagdish and Monali Thankur and composed by Lesle Lewis urging us to preserve and protect our flora and fauna.

*Vande Mataram (9XM):Using a capella form of music, a band comprising Indian Americans, Penn Masala, has put together an instrumental form of A R Rahman’s ‘Vande Mataram’, along with a music video.

Movies

* Border/ LOC Kargil (utv movies) * Karma (ZEE CINEMA) * kasam hindustan ki (zee cinema) * Purab aur paschim (set max) * Chak de! india (set max) * Lagaan  (set max) * Tirangaa (ZEE CINEMA) * Indian (ZEE CINEMA) * Deewaar- let’s bring our heroes home (movies ok) * Roja (set max) * Mother India/ saat hindustani/ shaheed (zee classic)

Source: Hindustan TImes

Show me everything from anytime

Star Pravah chalks out marketing strategy to promote new look

Star Pravah channel head Prem Kamath said, “We are looking to target a slightly more upscale audience. We have also altered the broadcast design by bringing in different visual grammar and stay away from the traditional way of storytelling.”

Star Sports sells title sponsorship of Asia Cup 2014 to Arise India

Nitin Kukreja, Head of Sports Business, Star India, said, “We are delighted to have Arise India as the title sponsor of Asia Cup 2014. The tournament is getting interesting traction from the advertising fraternity. We are focusing on monetising the on-air sales while we have partnered with Technology Frontiers to focus on Asia Cup 2014 Ground Sponsorship management.”

Top 10 TV honchos to look out for in 2014

Uday Shankar has been vocal about the fact that sports (not only cricket) have tremendous potential as far as viewership is concerned.

Imagine more
Id: 6117