Press Release

Ye Hai Mohabbatein to air at a dual time slot

12 September 2014

~ The show to occupy Saraswatichandra’s time slot ~

Mumbai, 12th September 2014: They say every beautiful thing comes to an end and thus Television’s much talked about romantic saga Saraswatichandra is all set to bid adieu on 20th September. The show will be replaced by yet another immensely popular show Ye Hai Mohabattein.

Ye Hai Mohabbatein has kept the audiences glued for almost a year now and the enthusiasm amongst the viewers to watch the show seems to be on the rise with every passing day. The show has received tremendous response so far and the characters – Raman, Ishita & Ruhi have developed a cult fan base.

Speaking about the same, Mr. Nikhil Madhok, Senior VP Marketing & Content Strategy said, “Saraswatichandra which started with the promise of a great love story has now reached its logical conclusion and it’s time to bid farewell to the show. We’re not replacing the show with any new show but giving way to the ever popular and compelling show Ye Hai Mohabbatein; a story that has got the country pulsating.”

Ye Hai Mohabbatein, a show that recreated the combined magic of Star Plus and Ekta Kapoor on Indian television will now give viewers a chance to sample the show twice every Monday to Saturday at 7.30 pm and 11 pm.

So stay tuned on Star Plus and witness the magic of Ye Hai Mohabbatein now twice from Monday-Saturday at 7.30 PM & 11 PM

Print
Show me everything from anytime
Press Release

STAR WORLD TO AIR VALENTINE SPECIAL ‘MELISSA & JOEY’ MARATHON

For viewers looking forward to 14TH February, Star World brings to you the ultimate Valentine's Day treat.

Press Release

Mad in India: STAR's answer to Comedy Nights

Ashish Golwalkar, programming head, non-fiction, Star Plus, says, "If the content is strong, people really don't care about anything else as long as you are making them laugh. People keep drawing comparisons and we are aware of it. But, if you look at 'Mad in India' closely, it is a very different show. It will talk about day-to-day problems that we face but will have a funny take on all of them. It's not a satire, not a political comment, not a show taking digs on people, it's a show for, by an

Press Release

Star Plus to attempt reclaiming the weekend prime time with ‘Mad In India'

Star Plus - Marketing and content strategy Head, Nikhil Madhok said, “Comedy was on our mind since a long time. But we didn’t want to come up with anything just for the sake of it. We waited to come up with something that we believe in." Madhok who also wanted to make Sundays entertaining for the viewers, added, “The show was conceptualised after we decided to extend our weekend programming till Saturday. While our fiction shows are more women-oriented, we wanted to make Sundays family oriented.

1
416 417 418
628
Imagine more
Id: 5882