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Dive into all the information you need, to report on the latest news and opinions at Star. For press enquiries contact us on corporateaffairs@startv.com

 

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Giving Matters at Star India

Star India Executive Vice President & Head Human Resources, Amita Maheshwari said, "Star as a company is fully committed to give back to society and would continue to create content and platforms to engage with the relevant causes concerning our country."

IPL 7: GECs gain ground with fragmented viewership

Ajit Mohan, Digital Head, STAR India shared, “The viewership on Starsports.com has gone to 1.6 million per day from 1 million when the tournament started. There has been a 40 per cent increase in traffic. There has been a robust fragmentation of viewers on broadcast as people do not have time to watch full matches. The election fever has not affected digital viewership.”

India to become a Kabaddi nation with Pro-Kabaddi League, this July

Star India COO Sanjay Gupta said, “Our association with Kabaddi is in line with our stated objective of transforming the sports landscape and enabling the growth of a multi-sport culture in India. Pro Kabaddi will build an ecosystem that can potentially take this game to the next level. We plan to offer an immersive and engaging experience for the Kabaddi viewers.”

First 100 crore blockbuster of 2014, Salman Khan’s Jai Ho to premiere on Star Gold

Announcing the premiere, Hemal Jhaveri, Executive Vice President, Star Gold said, “Salman Khan not only enjoys enormous success at the box office, but also on television. In fact, the premiere of Bodyguard on Star Gold ranks as one of the highest rated premieres on a Hindi movie channel. The audiences have always acknowledged our efforts towards providing them the best of Bollywood. With the premiere of Jai Ho, Star Gold once again reiterates its promise of bringing the latest and biggest Bollywood premieres on TV”

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