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ICC World Cup starts 2015 stint with 101 mn viewers

The first two matches of the ICC Cricket World Cup 2015, being telecast on eight channels across the STAR India network, recorded 101 million Indian viewers (extrapolating TAM data, CS4+).

Star Sports' and Fevikwik's World Cup ads win audience nod

The broadcaster Star Sports is looking to this tournament to bring in a lot of revenue through brand sponsorship.

GEC Watch: Zee TV’s ‘Kumkum Bhagya’ tops weekday programming

Even as Star Plus dominated weekday programming with its 5 shows among the top 10, Zee TV strengthened its position with three shows in the top 10. Not only that, Zee TV’s ‘Kumkum Bhagya’ was the topper among weekday shows.

GEC Watch: Zee TV returns to No. 2

Star Plus’ gross viewership dropped to 623 GTVM with a relative share of 25.22%

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