Press Release

'Satyamev Jayate' aims to empower viewers

4 March 2014

The second season of Aamir Khan's talk show "Satyamev Jayate" is set to go on air Sunday in six different langauges on Star. It aims to empower viewers to participate in an action oriented change and the Bollywood star describes the making of the show as "a journey of learning and revelation".

The tagline for the show is "Jinhe desh ki fikr hai" ( those who care for the country) and it aims to educate, engage and empower audiences to participate in an action-oriented change. It will be seen running through the year with an innovative programming approach.

South Indian superstar Mohanlal has also come on board as a brand ambassador for the show in the south."I am excited about the new season of 'Satyamev Jayate', a show that is extremely close to my heart," Aamir said in a statement."It was a journey of learning and revelation, a tough one for me to tread on but am extremely happy with what we have managed to do this season, in bringing forward relevant and key social issues that matter to the people of this country.""Satyamev Jayate" will be simultaneously beamed in six languages on Star Plus, Star World, Star Pravah, Star Vijay, Asianet, Star Utsav, Doordarshan and a deferred telecast at 1.00 p.m. on ETV Telugu.The first tranche in March will see five episodes being aired.

Source: Timesofindia.indiatimes.com

Show me everything from anytime

STAR Plus Veera campaign encourages first time voters to make a difference

Nikhil Madhok, Head Marketing & Content Strategy, Star Plus said, "In India, the number of potential first time voters during this election, is estimated at a massive 12 crores. In light of this, we at Star Plus, wanted to spread awareness about voting rights amongst first time voters and mobilize the youth. We want to encourage them to exercise their vote and contribute to the country’s progress. However a lot of them are still not aware the registration is an important prerequisite to voting.

Media: A paradigm shift

Uday Shankar, Star India CEO says he’s invested big money in content to keep his viewers hooked.

Nat Geo kick starts the second season of ‘Covershot’

Debarpita Banerjee, Head - Marketing, National Geographic and FOX International Channels, said, “When the show itself is such a visual treat, the best way to announce the launch would but naturally be through its visuals. A walk down the exhibition aisle would demonstrate the length and breadth of talent showcased on Covershot.”

Imagine more
Id: 5932