The brave new world of Star Lab
The new research and development centre at Star Sports breaks new ground in technology.
We Change
Always evolving to change the game
We believe that anything is possible when we continuously evolve. We are constantly challenging and doing totally new things to bring the best of India to everyone. With new formats, cutting-edge technology, and the highest quality standards – we are always embracing the latest innovations, fresh thinking and big ideas.
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SubscribeThe Distillery
The Distillery is Star India’s intelligence center for data-driven business decisions powered by technology.
Leading Indian television into the digital era
We are constantly changing to stay ahead and bring the best to our viewers. India has steadily marched forward, becoming a global pioneer in the digital revolution.
How Disney+ Hotstar broke the Internet
The story of how we put the excitement and adventure of our programmes in India’s hands.
Career Opportunities
Product & Revenue Strategy
Mumbai
ABOUT THE TEAM________________________________________________ Disney+ Hotstar is challenging the old media buying practices by altering the digital advertising landscape completely. The incumbent will be responsible for formulating Disney+ Hotstar’s Entertainment ad sales proposition on back of external market intelligence and internal user growth and product/ content innovations. YOUR KEY RESPONSIBILITIES____________________________________ Develop Disney+ Hotstar’s Entertainment proposition • Build best-in-class pricing models for digital advertisers’ and agencies basis internal & external benchmarking • Provide strategic recommendations by generating deeper insights from a multitude of data sources, both internal and external and long-term thinking. • Develop deeper insights and understanding of the dynamic market requirements through advertiser/client interaction and facilitate “Why Buy?” propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities in tune with Digital marketing trends- consumer and customer, New age App industry, Big data and Analytics • Build a narrative for why advertisers should invest on Disney+ Hotstar: Value proposition laying out points of differentiation vs. other mediums • Create customized solutions to key advertisers linked to their marketing objectives Collaboration • Develop solutions by effectively collaborating with different sales strategy teams (Ad Tech, Ad Ops and Brand solutions), front line sales team and other Disney+ Hotstar teams (Product, Content etc.) • Drive business results by collaborating with stakeholders across organization Own Disney+ Hotstar’s user growth projections • Model Disney+ Hotstar’s user growth projections based on historical trends and market realities • Develop advertiser value propositions linked to our position of strength on these metrics vs. other digital & TV mediums Strategic outlook to the business • Constantly review current methodologies, tools and indexes and incorporate new approaches to pitch and present our products to advertisers and sponsors • Develop tracking mechanisms & prepare various dashboards to increase sales efficiencies and catch inefficiencies in a good market. Building sharp execution templates Build effective post- evaluation process • Understand how advertisers measure campaign success: Key metrics used, 3rd party evaluations done (Nielsen, Kantar etc.) • Collaborate with measurement lead to develop key elements of client’s evaluation decks
Read moreSenior Executive/Asst/ Manager - Product Revenue & Strategy, Mumbai
Mumbai
This position is expected to aid the revenue team through creation of pitches for driving tentpole and partnerships monetization
Read moreSenior Executive/Asst. Manager - Product & Revenue Strategy, Mumbai
Mumbai
This position is expected to aid the revenue team for acquisition of new clients to drive revenue maximization
Read moreAssociate Creative Director
Mumbai
Lead and direct the design team from concept to completion. Lead to create and manage designs for broadcast needs. Responsibilities include managing all graphic design tasks, refining projects and drafts, and generating creative ideas.
Read moreWe believe talent is all around us, so every year we invite aspiring writers of all ages and backgrounds, locations and genders to join our Star Writers Program.
We Connect
We have an incredible connection with our people. We are always working to understand their loves, their dreams and how we can help them do and be more.
We Create
Imagination is the heart of everything we do. We create new possibilities and open up new ideas. We pride ourselves on being a hothouse of creativity.
We Care
We care for our colleagues, our communities and our country. We believe in the power of using media as a force for good by creating content that has a positive impact on society.
