We have an incredible connection with our people and partners. We’re always working together to understand what our viewers love, how they live and what they dream of, so that we can create the best entertainment for them.
“When Star briefed us on the project, I remember thinking that it was the wrong timing, the wrong day, the wrong duration” Walter Noronha, SVP, Account Management at Ogilvy and Mather.
CONTEXT Key aspect in television broadcasting is - understanding the audience pulse and providing the content they love to watch. Need a Content strategist who can think ahead of competition and able to provide inputs on content biz strategies, basis Biz plans. The incumbent need to have abilities for strategic thinking specifically for content planning, placement & promotion. This is a strategic lead role for building the Channel Content Strategy, Planning, Research, Consumer Insights and NF & F - Programming Strategies. The role is responsible for making plans & strategies for the channel basis various Quantitative & Qualitative Inputs. The role drives the thinking behind the programming and mapping the content with viewership and deep insights into consumer behavior and data analysis. For Asianet network we are looking for a deeply passionate and enthusiastic person who can help drive the leadership agenda for the biz and lead the content strategy and consumer insight teams from the frontRead more
We believe talent is all around us, so every year we invite aspiring writers of all ages and backgrounds, locations and genders to join our Star Writers Program.
We are constantly changing, challenging and doing totally new things. New formats, cutting-edge technology, with the highest quality standards – one of our key principles is to challenge status quo.
Imagination is the heart of everything we do. We create new possibilities and open up new ideas. We pride ourselves on being a hothouse of creativity.
We care for our colleagues, our communities and our country. We believe in the power of using media as a force for good by creating content that has a positive impact on society.