Telling the world

Star decided to make it into a series. And guess what - the team skipped featuring Malhotra in the second film. It was a bit of strategy from Star's side, and luck on Malhotra's, that the third film onwards, he became the face of the campaign.

Said Uday Shankar, CEO, Star India, “Nothing is bigger than the ICC Cricket World Cup and the Indian fans have shown their unflinching faith and passionate following for Team India as they began their World Cup campaign with a bang. As the country’s leading broadcaster, our efforts have been to showcase the best of cricket, have wider coverage, offer multiple languages and take the sport deeper by reinventing the viewer experience.”

Sob Choritro Kalponic is a story of one girl’s journey from leading a secured, protected and fairytale life to facing the harshest reality of life. Kuhu is the modern day princess living a luxurious life unaware of the realities of the world. She falls for Dev, an honest and hardworking man with humble background. When her father disapproves of the marriage, she elopes with him.