More than *540 million smartphone users across India will have the opportunity to watch the Asia Cup and ICC Men’s Cricket World Cup for free.
Disney+ Hotstar today announced that the Asia Cup and ICC Men’s Cricket World Cup tournaments being held later this year, will be made available as free-to-view to all mobile phone users accessing Disney+ Hotstar.
The move to lift the paywall for mobile-only viewers of both, the Asia Cup and the ICC Men’s Cricket World Cup, is aimed at further democratizing the game of cricket and making it accessible to as many mobile users in India as possible for the duration of the season.